When I was a kid, my mother would go to where my dad worked and pick up his check so that she could go to the grocery store. I had relatives that lived right near where my father worked, so we would always stop by there and pay them a visit. They always had some form of the "mascot" cereals and we'd always be there around breakfast time. It was there that I found Boo-berry and Count Chocula, Fruit Bruit and Yummy Mummy cereals. But it was also there that I first saw this:
Some say that rampant and reckless consumerism hit its peak in the 1980's... and I say those are people that grew up in the 70's. Everyone thinks their childhood era is the "correct" one, and I happen to have fond memories of all the marketing directed at me in the 80's. Everything from McDonalds to super sugary cereals, it was all magical and fun and since it was MY childhood, I think its better than the garbage they have now(waves his cane stick around).
Check out that top right corner. Its healthy! They still do that today. Load up 3x as much sugar as a can of soda, and sprinkle some vitamin dust into the batter, and we got ourselves some health food! Still, ever since the 1930's, trashy kids cereal has been a part of "American" childhood. I see no reason to force shredded wheat down a kid's throat.(weird aside, I've always preferred boring grown up creals, to this day my favorite is Product 19).
I guess in 30 years we'll be having people remembering Angry Birds chewy fruit snacks.
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